The North Face Inside Out Apparel

The North Face mantra is, "Never Stop Exploring," but many inner-city kids haven't even had the opportunity to start. The North Face Explore Fund Grant is a program that helps give these inner city kids a chance to get out and enjoy the outdoors. To help raise money and awareness for the fund, we tried something completely different. We created the Inside Out clothing line. Each shirt and hat was designed to actually be worn inside out as a badge of your support, and a portion of each item sold went directly to the Explore Fund.